A neuroscientist who studies decision-making reveals the most important choice you can make Chris Weller The company you keep has an enormous effect on your happiness for surprising reasons, a neuroscientist claims.Alexey Ponomarchuk/Strelka Institute/Flickr According to Moran Cerf, a neuroscientist at Northwestern University who has been studying decision-making for over a decade, the surest wayContinue reading “A neuroscientist who studies decision-making reveals the most important choice you can make”