An undisturbed prospect will not buy

Associate not buying with PAIN and identify the wants of your customer and not your wants. Make the want a compelling one. If they don’t buy, it means PAIN.

Some people’s wants are also their needs. Persuasion is understanding customer’s wants. Motivate them by associating their most desired feeling or STATES to your product or service.

Some people are status oriented.

Some people buy for themselves and not to make others happy or serve others.

What motivated a person to buy?

Stir the wants of your customer. Think of the time that you really want something and you did not follow through because you could not justify logically.

We are always measuring our actions. Find their emotional reasons to BUY NOW.

Identify these emotional reasons, look for their WANT an their PAIN.

Identify the GIANT BOULDER.

What are their FEARS of buying? Financial hardship, other people’s judgement, not getting the right value, others?

We need to give them enough of their reasons to BUY, not your reasons or your love of the product and the needs that you see in the product.

Create more HURT, ask questions that you know based on their beliefs and values will kick them over the EDGE and decide to BUY based on the pain or the heaviness of the BOULDER.

Add another boulder, the logical reasons to BUY.

Please share your closing tips, that make your customer buy your service or products.



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Position yourself as if this is your last career move. Each word you say to your client must bring them to action. Find the stressors or pains in their lives, and show them how you can help them solve these stressors.

Identify yourself well based on testimonies from your past clients.

Work your business as if your children’s future depends on it.

Ask for referrals by giving value to the giver. Help them too in ways you can.

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Learn how to increase sales and make an impact in your execution for a successful 2014.  Business owners, self-employed and anyone interested to generate more sales this 2014 are invited.

Art and Science of Asking Effective Questions

Mastering Influence, Tony Robbins Notes

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